Inside the Gojiverse: Branding Brilliance

Posted by B.H.Butler on August 20, 2019 at 10:42 AM

When it comes to presenting your business in a fashion that captures your central mission and conveys to your audience the essence of your platform, a steady and intuitive personality at the helm is essential. Here at Blue Goji, our leader in this capacity is Kyra Constam. As our Senior Marketing Associate, Kyra is constantly designing and re-shaping our online presence. In addition to designing and maintaining our websites for both Blue Goji and our flagship mobile game Furiends, Kyra helps organize any events that we host, ensuring that our products are well received by the public. 

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Topics: Insider, Gamified Fitness, exercise, News, gaming,, Virtual Reality, games, augmented reality, Infinity, gamedesign, behind the scenes

Blue Goji Debuts Infinity: SXSW 2018 Recap

Posted by Kyra Constam on March 22, 2018 at 12:06 PM

Our third year at the world-renowned South by Southwest (SXSW) Conferences and Festivals was our best yet. Thanks to the hard work of those in our office, as well as our partners, Blue Goji successfully showcased our latest endeavor: Infinity. The brand new, state-off-the-art treadmill has been handcrafted for us by Woodway Treadmills, designed in part by M3, a local design agency that previously helped Blue Goji win a Red Dot Award for Goji Play controllers. The self-propelled treadmill features Woodway’s signature curve design, while incorporating our gaming technology. Additionally, the machine features parallel bars and a sensored belt, making the machine extremely versatile for high-end gyms and VR arcades, but also physical therapy and rehabilitation facilities.

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Topics: News, Events, sxsw, Infinity

Welcoming 2018 at Blue Goji

Posted by Kyra Constam on January 4, 2018 at 12:11 PM

Another year has come and gone at Blue Goji! As we predicted in last year’s post, 2017 was a year focused on virtual reality. While we veered away from the consumer market, we continued to produce and develop VR content. Keeping with our mission to make exercise fun, all of the VR games aim to get you moving, either with or without our Goji Play controllers. Currently on our roster, we have DinoFense, GoWings Safari, Cardio Racers, PunchBeat, and Parkour Runner, with a few more on the way this year. Throughout the year, we showcased these games at events and conferences around the country to attendees’ delight. Many people who participate in our demos have never tried VR before, while the vast majority have never never coupled VR with exercise. It was incredible to see the great reactions of people enjoying themselves using our setup. In 2018, we plan to keep the good momentum going with some brand new concepts.

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Topics: News, Events, Seasonal